Every year on World Tourism Day, we host a forum focused on pressing issues facing the tourism industry. These forums are heavily solutions-oriented, inviting practitioners to discuss the successes and obstacles they have faced in implementing tourism solutions.

Lessons from COVID-19 for Tourism in a Changing Climate

CREST’s 2020 meta-analysis, The Case for Responsible Travel: Trends & Statistics, shares key studies on COVID-19 and climate change and the lessons that may be applied from the former to meet the challenges of the latter.

This 2020 World Tourism Day Webinar shared the report’s key findings and brought together experts to discuss consumer, business, and destination trends in the context of recovery.

Distinguished speakers explored the unprecedented opportunity to mitigate two existential threats, climate change and COVID-19, with one coordinated approach, truly making the world a safer, more equitable, and more resilient place for all.

Impact Tourism: Giving Time, Talent, and Treasure

Impact tourism is not about collecting loose change for charities. Rather, it is about integrating business and visitor support for local communities into the core definition of responsible travel. The 2019 World Tourism Day Forum focused on successful travel giving programs for a wide range of businesses and destination types.

Recognizing that doing good does not always mean doing right, the forum also examined the downsides of inappropriately implemented travel giving and voluntourism programs.

The forum also traced the evolution of what was originally referred to as travelers’ philanthropy into Impact Tourism, which today represents a broad array of travel giving programs.

This forum was presented by CREST and Organization of American States.

Overtourism: Seeking Solutions

We define overtourism as tourism that has moved beyond the limits of acceptable change in a destination due to quantity of visitors, resulting in degradation of the environment and infrastructure, diminished travel experience, wear and tear on built heritage, and/or negative impacts on residents.

Around the world, popular tourist destinations have reached a tipping point. A growing middle class, improved connectivity, and the desire of people to see the world means that popular destinations are becoming over-saturated. The phenomenon called ‘overtourism’ has led to civic protests and residents demanding that ‘tourists go home.’

This 2018 World Tourism Day Forum was designed to reflect on the root causes of overtourism, but more importantly, to share viable solutions from thought leaders working on the front lines. This included public sector destination managers and private sector tourism providers. Panel discussions focused on the various types of destinations confronting overtourism: historic cities, national parks and protected areas, World Heritage Sites, coastal and beach communities, and national and regional destinations.

This forum was presented by CREST and the George Washington Institute for International Tourism Studies.