This CREST study, Cruise Tourism in the Caribbean: Selling Sunshine, explores the lessons learned from half a century of Caribbean cruise tourism; one of the most popular and profitable sectors of the tourism industry.
The study traces the history of the modern-day cruise industry, dating from the 1960s when the three major cruise lines, Carnival, Royal Caribbean, and Norwegian, set up shop in Florida and began selling winter cruises to the Caribbean targeting American retirees.
Originally released in Spanish in 2018, the book considers the limited economic benefits of cruise tourism, its environmental and social impacts, and the effects of climate change, and overtourism. Based on this analysis and case studies of key Caribbean and Mediterranean destinations, this book cautions against overdependence on cruise tourism and outlines reforms needed to bring more benefits and equity to Caribbean countries. It will be valuable to professionals, businesses, development agencies, NGOs, and academics interested in a sustainable cruise industry and the economic well-being of Caribbean island nation.
This Spanish edition of CREST's study of lessons learned from 50 years of large-scale cruise tourism was officially released April 27, 2018, during an event in Havana, Cuba. Ediciones Temas, one of Cuba’s leading publishing houses, released the Spanish edition as an e-book entitled, Por el Mar de las Antillas: 50 años de turismo de cruceros en el Caribe. The study is co-authored by CREST executive director Martha Honey, CREST consultant Jannelle Wilkins, and two Cuban academics, Rafael Betancourt and Jose Luis Perello. Research for the study began in September 2016 and involved more than a dozen researchers in various countries. The study was financed with grants from the Ford and Christopher Reynolds foundations. CREST released the English language version of the cruise study in 2019.
About the Volume:
The Caribbean is the world’s most tourism dependent region and the dominant cruise destination, accounting for more than a third (35.5 percent) of the global market. Cruises represent one of the two key pillars of the Caribbean tourism industry, competing toe-to-toe with sun-and-sand resorts and other types of stayover tourism. This book traces the history and brings together lessons learned from a half century of Caribbean cruise tourism. It appears at a time when Cuba, the region’s largest island, is being integrated for the first time into Caribbean cruise tourism where it is strategically placed to become the region’s most important cruise destination. While most Cubans are optimistic that increased tourism can translate into more revenue and jobs, there is also an undercurrent of concern, in Cuba and elsewhere, about the impacts of cruise tourism, especially in comparison with stayover tourism. This book examines the economic, social-culture, and environmental impacts of cruise tourism on destinations in the Caribbean and lays out recommendations for how to improve the benefits for the region’s island states.
The Spanish version is available in eBook, PDF, and mobile downloads for $14.95 on CREST's Responsible Travel Store.
Este estudio de CREST sobre "lecciones aprendidas" de 50 años de turismo de cruceros a gran escala fue lanzado oficialmente el 27 de abril de 2018, durante un evento en La Habana, Cuba. Ediciones Temas, una de las editoriales más importantes de Cuba, publicó la edición en español en formato electrónico titulado, Por el Mar de las Antillas: 50 años de turismo de cruceros en el Caribe. Los autores de este estudio son: la directora ejecutiva de CREST Martha Honey, la consultora de CREST Jannelle Wilkins y dos académicos cubanos, Rafael Betancourt y José Luis Perello. La investigación para el estudio comenzó en septiembre de 2016 e involucró a más de una docena de investigadores en varios países. El estudio fue financiado con subvenciones de las fundaciones Ford y Christopher Reynolds. CREST planea lanzar una versión en inglés del estudio de cruceros más adelante en 2018.
El Caribe es la región más dependiente de turismo en el mundo y un destino de cruceros dominante, representando más de un tercio (35.5%) del mercado global. Los cruceros representan uno de los dos pilares clave de la industria del turismo en el Caribe, compitiendo cara a cara con los complejos turísticos y otros tipos de turismo de sol y playa. Este libro traza la historia y reúne las "lecciones aprendidas" de medio siglo sobre el turismo de cruceros en el Caribe. Aparece en un momento en que Cuba, la isla más grande de la región, se está integrando por primera vez en el turismo de cruceros en el Caribe, ya que el país está estratégicamente ubicado para convertirse en el destino de cruceros más importante de la región. Mientras que la mayoría de los cubanos son optimistas sobre el aumento del turismo, el cual puede ser fuente de mayores ingresos y empleo, también existe un trasfondo de preocupación, en Cuba y en otros lugares, sobre los impactos del turismo de cruceros, especialmente en comparación con el turismo en complejos turísticos. Este libro examina los impactos económicos, socioculturales y ambientales del turismo de cruceros en los destinos del Caribe y presenta recomendaciones sobre cómo incrementar los beneficios para los estados insulares de la región.
In 2017, CREST released two volumes entitled Coastal Tourism, Sustainability, and Climate Change in the Caribbean. Volume I is focused on Hotels and Beaches and Volume II on Supporting Activities, including Golf, Sustainable Food Sourcing, and Airlines & Airports. The volumes contain essays and case studies by 33 different experts that look at how various tourism sectors both contribute to and are impacted by climate change. The twin volumes also highlight innovative tourism businesses that are providing solutions to addressing climate change. Two additional companion volumes on marine tourism round out the series. These four volumes grew out of the 2015 Think Tank on Climate Change and Coastal & Marine Tourism, which CREST and the Grupo Puntacana Foundation hosted in Punta Cana, Dominican Republic.
About the Volumes:
“As Ambassador from a county in the cross hairs of climate change, I welcome this timely and important volume on coastal tourism, the Caribbean’s most important industry. This and its companion volume provide practical information on the present and projected impacts of climate change on coastlines, beaches, resorts, and other tourism sectors. They also detail a range of sustainable innovations by institutions and “green” tourism businesses as well as guidelines to address and adapt to climate change. As a climate change expert myself, who is actively involved in a range of Caribbean and global initiatives, I welcome the well-researched and practical approach found in these volumes. They are ideal for tourism businesses and organizations, academics and classrooms, and government and international agencies.”
—Dr. E. Angus Friday, Grenada’s Ambassador to the U.S., Mexico, and Organization of American States
The Caribbean is the most tourism-dependent region in the world, and its tourism attractions and infrastructure and three-quarters of its people are concentrated along its coastlines. While the Caribbean contributes to less than one percent of global carbon emissions, its beaches and hotels are among the most vulnerable to climate impacts, including increasingly fierce and frequent hurricanes, sea-level rise, and loss of coral and mangroves. This book details many techniques for mitigating and adapting to climate change impacts and demonstrates how socially and environmentally responsible companies are proving resilient to coping with climate change.
“This volume provides a much-needed assessment of the physical impacts and financial consequences of climate change on various sectors of coastal tourism in the Caribbean. It, and its companion volume, fill a gap in the literature about how tourism, as the Caribbean’s leading economic sector, both contributes to and is impacted by climate change. In bringing forward innovative ideas and good practices, these works demonstrate that many of the tools already being used by sustainable tourism practitioners also hold the keys to more effectively addressing climate change.”
— Walter Vergara, Senior Fellow and Climate Specialist, World Resources Institute and Review Editor, 5th IPCCC Assessment Report
The second volume on coastal tourism and climate change in the Caribbean examines three key supporting sectors: golf, local agriculture and cuisine, and aviation. Today, climate change is propelling accelerated reforms to these three sectors. Initiatives to link local agriculture to tourism are enriching visitor experiences and revitalizing local crops and cuisine, while reducing the carbon impacts – the food print – from agricultural import. Similarly, golf certification programs are providing templates for constructing and operating courses with smaller carbon footprints. In aviation, as well, virtually all international airlines are testing non-fossil fuel alternatives, and a nascent but growing green airport movement is reducing aviation's carbon footprint and improving its resilience. As the volume concludes, coastal tourism in the Caribbean is today addressing two intertwined concerns and opportunities: "the impacts of climate change and imperative of responsible tourism."
These volumes are edited by Martha Honey, PhD, who is co-founder and executive director of the Center for Responsible Travel (CREST). She is a leading expert in the field of ecotourism and sustainable tourism and has written, lectured, and conducted field projects in some 40 countries around the world. The volume's assistant editor is Samantha Hogenson, who is CREST's managing director and holds a master of tourism administration from The George Washington University.
As the island and coastal nations of the Caribbean respond to and prepare for the effects of climate change, tourism has the potential to both exacerbate and mitigate these efforts. In 2017, CREST released two volumes entitled Marine Tourism, Climate Change, and Resilience in the Caribbean. Volume I is focused on Ocean Health, Fisheries, and Marine Protected Areas and Volume II on Recreation, Yachts, and Cruise Ships. Edited by CREST Academic Affiliate Dr. Kreg Ettenger of the University of Maine, with assistance from CREST's Samantha Hogenson, the books features essays and case studies from thirty different authors. These books complement two volumes titled Coastal Tourism, Sustainability, and Climate Change in the Caribbean.
About the volumes:
“Tourism centered on marine ecosystems and coastal resources can play a key role in helping to protect the ocean environment while enabling local communities to adapt to multi-faceted challenges of climate change. Responsible and sustainable tourism can foster economic growth, empower local communities, and protect marine environments. Because of its long experience in living with both tourism and environmental threats, the Caribbean can serve as a model for coastal and tourism sector led adaptation to an increasingly climate-changed world.”
— Dr. Daniel Scott, Executive Director, Interdisciplinary Centre on Climate Change, University of Waterloo, Ontario, Canada
In this book, we look specifically at marine tourism and its connection with ocean health, fisheries, and critical ecosystems including coral reefs. We also consider the important role that marine protected areas can play in preserving coral reefs and other ecosystems, leading to greater resilience in the face of the environmental and economic impacts of climate change. Finally, we look at some examples of how the tourism industry is responding to climate change, using its economic and social capital to foster positive change in the Caribbean and other parts of the world.
“The Caribbean is particularly vulnerable to climate change impacts. This book tackles a key issue for the Caribbean’s future— how to promote and practice sustainable tourism that provides economic opportunities while conserving the reefs, mangroves, and other marine ecosystems that protect and sustain these fragile islands.” — Lauren Wenzel, Director, National Marine Protected Areas Center, NOAA.
In this book, we look specifically at marine recreation and how its various sectors – ranging from surfing, diving and sport fishing, to yachting and cruise chips – are coping with and preparing for climate change in the Caribbean. As with the other three volumes, we focus on examples that show how industry leaders are responding to climate change, using their power and resources to foster positive change in the Caribbean and other parts of the world.
All four volumes are co-published by CREST and Business Expert Press (BEP) in BEP's new Travel and Hospitality Management Collection. Business Expert Press produces curriculum-oriented, digital and hard-copy books for advanced business students, written by academic thought leaders who translate real-world business experience into course readings and reference materials for students expected to tackle management and leadership challenges during their professional careers. Focusing on practical application and knowledge-sharing, these books are also appropriate for coastal tourism practitioners, policy developers, and academics.
Via Island Press: Around the world, ecotourism has been hailed as a panacea: a way to fund conservation and scientific research, protect fragile ecosystems, benefit communities, promote development in poor countries, instill environmental awareness and a social conscience in the travel industry, satisfy and educate discriminating tourists, and, some claim, foster world peace. Although "green" travel is being aggressively marketed as a "win-win" solution for the Third World, the environment, the tourist, and the travel industry, the reality is far more complex, as Martha Honey reports in this extraordinarily enlightening book.
Ecotourism and Sustainable Development, originally published in 1998, was among the first books on the subject. For years it has defined the debate on ecotourism: Is it possible for developing nations to benefit economically from tourism while simultaneously helping to preserve pristine environments? This long-awaited second edition provides new answers to this vital question.
Ecotourism and Sustainable Development is the most comprehensive overview of worldwide ecotourism available today, showing how both the concept and the reality have evolved over more than twenty-five years. Here Honey revisits six nations she profiled in the first edition—the Galapagos Islands, Costa Rica, Tanzania, Zanzibar, Kenya, and South Africa—and adds a fascinating new chapter on the United States. She examines the growth of ecotourism within each country’s tourism strategy, its political system, and its changing economic policies. Her useful case studies highlight the economic and cultural impacts of expanding tourism on indigenous populations as well as on ecosystems.
Honey is not a "travel writer." She is an award-winning journalist and reporter who lived in East Africa and Central America for nearly twenty years. Since writing the first edition of this book, she has led the International Ecotourism Society and founded a new center to lead the way to responsible ecotourism. Her experience and her expertise resonate throughout this beautifully written and highly informative book.
Via Island Press: The idea of "ecotourism" has taken off in recent years, but a crucial detail is often neglected: how do we know that an enterprise truly meets the goals and standards of ecotourism? Certification—the rating of lodges, resorts, tour operators, and other sectors of the tourism industry by independent auditors who verify environmental and social impacts—has emerged as the most promising answer. Ecotourism and Certification offers a valuable overview of ecotourism certification and lays out the basic challenges and strategies for establishing certification programs.
Edited by Dr. Martha Honey, the book begins by establishing baseline information on the tourism industry, situating ecotourism within the larger tourism industry, and tracing the history of certification. The second chapter explores the concepts underlying certification followed by a chapter that examines certification as a tool in other industries such as forestry and coffee production. The remainder of the book highlights case studies of the most promising certification schemes around the world. Written by experts who have been closely involved with the projects described, case studies include:
Ecotourism is a promising approach to protecting threatened environments and communities around the world and certification is a key to making it effective. This is the first book to take a global look at the emergence and application of certification, and it speaks largely through the voices of those directly involved with the industry and in the countries where is has been applied. It will be an important contribution for ecotourism and development professionals worldwide.
Edited by CREST Co-Founder and past Co-Director Dr. William Durham of Stanford University and Dr. Amanda Stronza of Texas A&M University, Ecotourism and Conservation in the Americas uses detailed case studies and regional overviews to present the views and experiences of scholars, practitioners, tour operators, and policy makers involved in ecotourism programs in the U.S. and Latin America. The pros and cons of ecotourism for communities and ecosystems are explored, with particular attention paid to the ability of ecotourism to support sustainable development and conservation. The synthesis is inter-disciplinary, cross-cultural, and multi-scale and presents ecotourism as it is currently being practiced.